Welcome back to This Week in Apps, the weekly TechCrunch series that recaps the latest in mobile OS news, mobile applications and the overall app economy.
The app economy in 2023 hit a few snags, as consumer spending last year dropped for the first time by 2% to $167 billion, according to data.ai’s “State of Mobile” report. However, downloads are continuing to grow, up 11% year-over-year in 2022 to reach 255 billion. Consumers are also spending more time in mobile apps than ever before. On Android devices alone, hours spent in 2022 grew 9%, reaching 4.1 trillion.
This Week in Apps offers a way to keep up with this fast-moving industry in one place with the latest from the world of apps, including news, updates, startup fundings, mergers and acquisitions, and much more.
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Thursday’s testimony by TikTok CEO Shou Zi Chew before the U.S. House Committee on Energy & Commerce was largely unproductive. Representatives were often more interested in sharing their own opinions, posturing and shouting over the CEO’s answers to their questions, rather than attempting to learn any real intel about how TikTok works or what it does to protect its youngest users from harm.
Overall, it seemed the hearing was more for show than any sort of fact-finding mission — these reps already had their minds made up, for the most part, about whether or not the app should be banned.
During the hearing, however, a few legitimate questions were raised that had troubling responses. On the matter of Project Texas — TikTok’s plan to move all U.S. user data off of its own servers over to Oracle servers in the U.S. — it wasn’t clear how that would fully separate TikTok from its Chinese parent company ByteDance. As one line of questioning pointed out, TikTok employees use an internal software program known as Lark — a sort of Chinese Slack — to communicate with their ByteDance colleagues. TikTok’s CEO reports to ByteDance’s CEO, Liang Rubo. Chew also admitted that even under Project Texas there were exceptions that would allow data to leave the country for “interoperability purposes” and he would have to “get back to your team” on the specifics there. And when directly questioned about what sort of other software or IT services would still connect TikTok to ByteDance under Project Texas, Chew again said he would have to “get back to you” with his answers.
In addition, the exec couldn’t confirm where TikTok sells its data. Chew said he didn’t “believe” they sold to data brokers, but said he would have to “get back” to Congress on who they may actually sell to.
While Chew may be correct that today’s TikTok isn’t doing more data collection than U.S. social giants, it’s being held to different standards. As a Chinese company with its hands on this data, there’s the potential for the CCP to meddle in TikTok’s operations, the politicians believe. Though that may not have happened yet, there is a threat posed by China’s 2017 National Intelligence Law, which compels businesses to assist in intelligence-gathering operations, if asked. TikTok claims it wouldn’t comply, but how could it not, if ByteDance is its parent?
The House reps also asked a range of questions about minor safety. Ironically, it was TikTok that led the way in this area by being the first of the big social apps in the U.S. to roll out in-app parental controls and lock down teen accounts. Still, dangerous challenges have proliferated on its platform (though Meta was later revealed to have had a hand in which ones made the news!). And like other algorithmic-based platforms, there’s always a danger that its recommendations could surface harmful content at times.
However, some of the dangers of social media aren’t unique to TikTok alone. Social media usage overall is contributing to increased anxiety, depression, body dissatisfaction, disordered eating and other troubles, including suicide ideation, which is why it needs regulation or at least some basic guidelines. But today’s politicians don’t seem to be able to do the hard work of actually getting laws passed in this area, despite their bipartisan interest in doing so. They’d rather put on a show in Congress to make themselves look good to their potential voters so they can win their next election.
OpenAI this week launched plugins for ChatGPT, which allow the bot to access third-party databases and other sources of knowledge, including those on the web. The company said it would start with a small set of users before rolling out access to the still now alpha stage product more broadly. OpenAI is also hosting its own plugins, including a web browser and code interpreter and is now extending plugin access to developers on its waitlist.
A number of companies consumers know and love have already built plugins for ChatGPT, including Expedia, FiscalNote, Instacart, Kayak, Klarna, Milo, OpenTable, Shopify, Slack, Speak, Wolfram and Zapier. For example, OpenTable’s plugin can search across restaurants for available bookings, while the Instacart plugin can place orders from local stores.
To get started, users pick a plugin to enable when they start a conversation on chat.openai.com. In a demo on OpenAI’s website, it shows a user asking in plain language for “one great restaurant suggestion on Saturday” and ” a simple recipe for Sunday” involving vegan food. The OpenTable plugin finds a local restaurant with a reservation, then follows detailed requests for returning the recipe info and ordering ingredients on Instacart. (If only this technology was available in Siri!) It’s easy to imagine a future where you could one day interact with these services through AI commands, not by tapping around on apps’ screens. And being able to talk naturally to the AI could make services easier to use for everyone, not just the technically inclined.
Microsoft is betting that incoming tech regulations will allow it a way to compete in the mobile gaming market alongside Apple and Google (and likely Epic Games, if things go its way). In an interview with the Financial Times this week, Microsoft gaming head Phil Spencer noted that the EU’s Digital Market Act (DMA) is expected to go into effect next March, which would allow companies to load their own app stores on Apple and Android devices. And Microsoft wants to do just that.
“We want to be in a position to offer Xbox and content from both us and our third-party partners across any screen where somebody would want to play,” Spencer told the FT.
Microsoft had already hinted at its plans to launch an Xbox-branded mobile game store that would leverage content from Activision Blizzard — assuming that deal gains regulatory approval. The game maker’s IP could help Microsoft seed a new game store thanks to its titles like Call of Duty Mobile and those from the Candy Crush franchise. Microsoft has also acquired a number of gaming studios over the past several years, including Ninja Theory, Playground Games and Bethesda owner Zenimax Media.
If things progress as planned, the mobile apps and games market could have an entirely different shape in the years ahead. Netflix is also seemingly betting on this change, prepping its own vast library of games that come with a Netflix membership. For the time being, the games are just a perk of membership, but if one day Netflix could launch its own games store and fill it with titles, it seems it may choose to expand to paid games as well.
Hoping to capitalize on the TikTok drama this week, startup Zigazoo announced the launch of a TikTok-like app for Gen Z users. The company previously offered a similar video app for Gen Alpha kids, but is now expanding to older teens. Its new Gen Z-focused app is a video thread-style platform, but unlike TikTok, it doesn’t allow users to comment. Instead, users can only respond to each other with other videos, which the company believes may reduce trolling. The startup hopes to create a more positive environment where users can share videos featuring dance, music, fashion, gaming, memes and more. You can read TechCrunch’s full review here.
Hipstamatic is back. Amid user complaints over the current state of Instagram, Hipstamatic returned to the App Store today with a relaunch of its social network for iPhone photography enthusiasts. Its refreshed app, which will today replace Hipstamatic X on the App Store, will offer a chronological feed, photo filtering tools, no ads and no TikTok-like feeds or videos. Users will earn stamps instead of likes, and will browse “stacks” of photos, instead of endless feeds.
During its decade-plus existence, the company had rolled out variations on its original concept, like its quirky Hipstamatic X for analog photography lovers, while also maintaining Hipstamatic Classic, one of the first apps to receive Apple’s “App of the Year” award.
With its revamped app, the company will try to bring some of its earlier pizazz to a generation that’s chasing retro tech, opting for things like flip phones and wired headphones at times for the “aesthetic.” The app will monetize via a $4.99 per month subscription (or $29.99/year), which unlocks its premium filters, editing features and other perks like claiming your preferred username.
The slow but steady Twitter exodus has brought a new abundance of third-party Mastodon apps like Ivory, Mammoth and Ice Cubes that connect users to the increasingly popular open source and decentralized social network. Today, we can add one more app to that list with the launch of Woolly, another solidly built iOS Mastodon client focused on offering a more customizable home screen, threaded views for reading longer conversations and a TweetDeck-inspired layout for the iPad.
The main differentiator between this app and others is its approach to home screen customization. With Woolly, users can pin things like multiple remote timelines, lists, bookmarks, search, hashtags or even other user profiles directly to the app’s main tab bar, enabling quick and easy access to your favorite content. Plus, on iPad, you can access a landscape view with columns, similar to TweetDeck. Read TechCrunch’s full review here.
Source @TechCrunch