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TikTok now lets brands buy ads that appear in the app’s search results

Latest / Startup / Technology

TikTok now lets brands buy ads that appear in the app’s search results

August 22, 2023August 24, 2023 - by Amit Yadav - Leave a Comment

TikTok announced today it’s adding a new place for advertisers to reach its audience: within the search results page. The new ad buying type dubbed the “Search Ads Toggle” will …

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Fintech and adtech startup Vigyos Centre raises Rs 1Cr from Japan-based investors

Latest / Startup / Technology

Fintech and adtech startup Vigyos Centre raises Rs 1Cr from Japan-based investors

April 4, 2023April 5, 2023 - by Amit Yadav - Leave a Comment

IIM-Bangalore incubated fintech and adtech startup Vigyos Centre has raised Rs 1 crore in funding from Japanese investors, with employees from Softbank also participating in the funding round. According to …

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Alexa may answer your questions with ads soon

Latest / Startup / Technology

Alexa may answer your questions with ads soon

September 14, 2022September 15, 2022 - by Amit Yadav - Leave a Comment

Amazon wants Alexa owners to buy more things. That’s the clear impetus behind the new Alexa feature announced today at Amazon’s Accelerate conference, called Customers Ask Alexa, which lets brands …

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