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Meta may have abandoned its efforts around live shopping on Facebook and Instagram, but the social networking company still believes in its apps’ potential as a shopping platform. That leads …
Meta and Amazon team up on new in-app shopping feature on Facebook & Instagram Read More
Google confirmed on its earnings call that it is working on different ad formats for its generative AI-powered search experience — Google shared some ideas earlier this year and the …
Google is actively looking to insert different types of ads in its generative AI search Read More
Google is now rolling out Privacy Sandbox — its tech to replace third-party cookies — to all Chrome users. The company is touting this as a more privacy-forward feature, which …
Google flips the switch on interest-based ads with ‘Privacy Sandbox’ rollout Read More
Augmented reality is coming to Reels Ads and Facebook Stories, Meta announced this afternoon at the IAB’s NewFronts as part of its pitch to advertisers. The update allows brands like …
Meta pitches augmented reality to advertisers with new AR Reels Ads and Facebook Stories Read More
Pinterest today announced a multiyear strategic ad partnership with Amazon aimed at bringing more brands and relevant products to its platform. The new deal will make the e-commerce giant Pinterest’s …
Pinterest announces multiyear ads partnership with Amazon alongside earnings beat Read More
Google has been spotted testing a new Play Store ad slot ahead of its I/O developer conference in May. If rolled out publicly, the change could significantly expand the company’s …
Google tests a new ad slot on the Play Store ahead of its I/O developer conference Read More
Twitter said Monday that it plans to lift the ban on political ads in the “coming weeks.” The company originally enforced the ban back in 2019. At that time, it …
Twitter is set to reverse the political ad ban to bolster up its revenue Read More